Why media and entertainment start a podcast
Publishers, studios and labels already hold stories and people. Audio extends them in a form that fans listen to for hours.
What the show can cover
Formats that work for this sector:
- Behind-the-scenes conversations with creators.
- Companion episodes for a series or release.
- Archive stories told by those who were there.
- Fans’ questions answered by the cast or team.
What to settle before you record
Rights are the main complexity: clips, music and guest releases. Keep a record of what is cleared and for how long.
- Clearances for clips and music.
- Guest release forms.
- A common sound across several shows.
How radio.app produces it
You record; we make the podcast. For media companies and entertainment brands that means cleaning and levelling every voice, building the intro and sound identity, editing to a script or notes, and delivering finished episodes to one loudness standard. The production process shows each step, and the plans show the starting points.