Why agencies start a podcast
Clients ask for podcasts, but the work around recording, editing and delivery is specialised. Handing it on keeps your team on strategy and relationships.
What the show can cover
Formats that work for this sector:
- Episodes produced to a consistent standard for each client.
- A clear brief and checklist per show.
- Predictable turnaround so you can plan.
- A single point of contact.
What to settle before you record
Reselling production needs clear terms: who the client contacts, how revisions work and how files are handed over. Agree them before the first project.
- Whether our name appears or stays behind yours.
- Revision rounds per episode.
- How and where finished files are delivered.
How radio.app produces it
You record; we make the podcast. For agencies that produce podcasts for clients that means cleaning and levelling every voice, building the intro and sound identity, editing to a script or notes, and delivering finished episodes to one loudness standard. The production process shows each step, and the plans show the starting points.